A well-designed book cover and layout will be very helpful to increase the book sales. Why?

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TURNING “TEXT-BOOK MATERIALS” INTO A MONUMENTAL, EXCLUSIVE COFFEE TABLE BOOK

This is a 400+ pages book about keris, the Javanese traditional weapon which has been proclaimed in 2005 by UNESCO as “A Masterpiece of Oral and Intangible Heritage of Humanity”.

Authored by Mr. Haryono Haryoguritno, one of the Indonesian preeminent collector and expert of keris, this book discuss every aspects about keris, particularly the Javanese keris.

The challenge for Cipta Lima design team is to turn what is basically a text-book materials into a monumental, exclusive, and well-designed coffee table book, as can be seen on the photograph.

Cover dan layout isi buku yang didesain dengan baik sangat membantu dalam meningkatkan penjualan buku. Mengapa demikian?

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Buku setebal lebih dari 400 halaman ini mengungkapkan beragam hal menarik tentang keris, yang telah diakui oleh UNESCO sebagai “A Masterpiece of Oral and Intangible Heritage of Humanity” pada tahun 2005.

Desain buku Keris Jawa, antara Mistik dan Nalar

Ditulis oleh Bp. Haryono Haryoguritno, seorang kolektor dan ahli keris terkemuka, buku ini mengupas secara lengkap dan tuntas semua aspek mengenai keris Jawa, baik yang bersifat mistis maupun logis.

Tantangan yang dihadapi oleh tim desain Cipta Lima Creative dalam pekerjaan ini adalah mengubah sesuatu yang dapat disebut sebagai materi buku teks menjadi sebuah buku yang monumental, eksklusif dan didesain dengan baik.

The big challenge faced by Cipta Lima Design team in this project was to deliver the final design on a very very tight schedule – 10 days only (normally 8 weeks) – because the book was going to be launched on WIKA 45th anniversary ceremony.

Most of the book materials, along with a final book dummy/comps have been prepared and provided by the Penerbit PPM team. But since the client wanted the book look exclusive and well-designed, we then practically have to rebuild it from scratch again.

Not only the grid, layout, color tone and typography had to be changed. The book cover design, chapter opening pages and every single diagrams included had to be remade as well. There were a total of 15 chapters, 272 pages and about 50 diagrams that had to be redesigned.

Seemed to be a daunting task at that time, the project can be done on time, and the book finally can be launched at the same time with the corporate anniversary ceremony.